The latest stats came out from AdMob today – really interesting handset data from across the world including India, The Phillipines, Indonesia, South Africa and the UK. I’ll just highlight a few interesting tidbits from the US market. Keep in mind though that this data is a microcosm – all data derived from handsets hitting [...]
This is cobbled together from several recent sources but should give you a good idea of the current US market.
Here’s the handset market share. As always, you can’t help but be shocked at how little iPhone actually owns.
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I think there are real issues with this latest study released by Pew, not the least of which is that the data is from 2007. 2007? But the categories of user they present are really interesting.
via Fierce Wireless
These have been floating around for months but I get these two questions almost everyday so here you go:
This one is kind of misleading – it’s top phones in circulation as opposed to phones being used to access the web. I still haven’t seen that data available – the carrier know but they’d need to [...]
That’s nearly double the number last January(36.9m), in case you were wondering. Oh, and 22.4 million surfed daily (as opposed to 10.8m in 2008). No surprise, social media is the most popular category with 9.3 million accessing a social network via mobile daily in’09 as opposed to 1.8 million in ‘08 – a 427% CAGR. [...]
…according to a recent report from Net Applications
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So says the Kelsey Group. I’ll feel more comfortable with this statistic when it comes from Nielsen but it’s still a nice round number. That’s almost 25% of the online audience.
US mobile search and display ad revenues in the U.S. increasing to $3.1 billion by 2013 seems like a stretch though. A BIG stretch. I [...]
mobile, social, ambient
