mobile, social, ambient » personas

Posts Tagged ‘personas’

Pew Research on Americans and mobile

04.06.09 | Author: Rachel Pasqua | Posted in Mobile web | No Comments »
Tags: Mobile web, mobile web stats, personas

I think there are real issues with this latest study released by Pew, not the least of which is that the data is from 2007. 2007? But the categories of user they present are really interesting.

The new average user

04.05.09 | Author: Rachel Pasqua | Posted in Mobile web | No Comments »
Tags: Mobile web, personas

Over a family dinner tonight, we discussed my sister-in-law options for a new computer – a PC laptop or splurging on the coveted MacBook Air. A teacher, she needs something light and portable for managing spreadsheets, doing research and grading papers. My brother-in-law on the other hand, is pretty happy with is Blackberry Bold. [...]

WP Cumulus Flash tag cloud by Roy Tanck requires Flash Player 9 or better.

mobile, social, ambient

iPhone 4 Insanity July 6, 2010
Hee, I am going to go check out the Froyo update on my Nexus One now. […]
Rachel Pasqua
Clash of the Titans in AdWeek June 28, 2010
I was liberally misquoted (frusrating) and iCrossing was referred to as a “search marketing agency” (not entirely correct) but all that aside, I was quoted in AdWeek today about Google VS Apple in mobile advertising. Feeling pretty happy about that. […]
Rachel Pasqua
Daddy like help June 18, 2010
What parent doesn’t feel like this sometimes? C’mon, be honest… […]
Rachel Pasqua
European Fiat Commercial June 17, 2010
All I can say is – what the hell? Ok, Europeans have a different sense of humor but… Sigh, I can’t decide if this is genius or crazy. Watch fur yourself Thanks, Agency Spy […]
Rachel Pasqua
Factoids about Steve Jobs June 17, 2010
Thanks, Online Schools! Via: Online Schools […]
Rachel Pasqua
Google whispers ads right into your ear… May 19, 2010
Why don’t I read The Onion more often? Seriously though, you know Google has considered this… New Google Phone Service Whispers Targeted Ads Directly Into Users’ Ears […]
Rachel Pasqua
I April 29, 2010
Ok, I am one big cliche, but this makes me want to cry. If you haven’t seen this watch it now. […]
Rachel Pasqua
The Elements for iPad April 5, 2010
If only I had had this app when I was taking high school chemistry! $13.99 is pricey but the user experience is so sublime and the content so useful that I’m actually excited to fork it over. If this is exemplary of the user experience iPad apps are going to offer then these new higher [...] […]
Rachel Pasqua
Top iPad Apps, Day 3 April 5, 2010
Moconews just ran a a brief story about how most of the branded iPad apps are free but then Techcrunch posted simultaneously that 80% percent of iPad apps now available are paid (2523 apps total). I think that most brands are just waiting to see how this paid app thing works out for WSJ… via Moconews […]
Rachel Pasqua
Dr Neuroscience March 24, 2010
Genius… just…genius. […]
Rachel Pasqua